The ways of the dark side of the force are...plain devious.

 Hi all I've been cooking this one for a while now. 

If you know me you also know I hate deceptive things, so naturally i hate 99% of marketing out there. 

I also am a proud engineer and value quality engineering over everything, so, this trend of lying about car's engine capacity and other aspects has been slowly but steady boiling me in a stew... time to serve then :)

It started with Volvo:

When Engineers where running things at Volvo, a T4 engine meant a Turbo 4 cylinder engine, a T5 engine meant a Turbo 5 cylinder engine, a T6 engine meant a turbo 6 cylinder engine and a V8 meant a 8 cylinder engine in V shape. And guess what, a D5 would be a Diesel 5 cylinder engine, a 1.6D would be a 1.6 Diesel and a 2.0D would be a 2.0 diesel engine... Simple! Clear! but above all, HONEST!

Then for some reason I fail to understand, they decided to stop producing interesting cars, but did a last effort on maintaining some spirit with the dual charge 2.0 4 cylinder engine able to produce 400 bhp out of a simple 2.0 with turbo and supercharger combined. Bold, crazy... very Volvo... and then...

..and then... all the sudden, around 2016, some marketeer must have taken over and we started looking at: Hi all I've been cooking this one for a while now. 

T2 - 2.0 4 cylinder, turbo engine

T3 - 2.0 4 cylinder, turbo engine

T4 - 2.0 4 cylinder, turbo engine

T5 - 2.0 4 cylinder, turbo engine

T6 - 2.0 4 cylinder, turbo + supercharger engine

T8 - 2.0 4 cylinder, turbo + supercharger engine

I mean... I can understand the production scale and the appeal of having a low cost 4cylinder across the low end range... but call the T4 eco (instead of T2), T4 versatility (instead of T3) and T4... but if it has a turbo and 4 cylinders call it what it is! Regarding the T5, T6 and T8 JUST DON'T LIE TO PEOPLE! Damn marketeers and their need to lie to sell is just absurd.

Not entirely happy with the insult, they went further and add batteries and electric engines... and power cord ...and.. elon stuff to make it completely ridiculous:

I mean, in white it's just like a tampon; don't pull the string unless you are ready for what comes next.. that T8 is not a 8 cylinder engine! they got you! too late! sell now... dump that thing before people start opening their eyes.

It evolved with Mercedes and VW and their wannabe exhaust:

It's just too idiotic! I mean look at this:

Some call them cheesy, some call them stupid... me? Childish! You see it's like the kids running around with pedal karts but faking the engine sound with their mouth brrrr-tsss, brrrrrr-tssss, brrrrrrrrrrrrrrrr-tssss. 

It's just as childish and stupid as having an electric wannabe thing and make the stereo mimic a real automobile engine:

.... oh wait:

It's just mental! It's bad enough it runs on batteries and it is not a vibrator, but at least assume the dull product you've just created, leave the engine vibration and noise to the real deal.. what's next on inventory of tricks? a fog machine? testosterone pills?

It culminated with Audi and their absurd any "your name here"tdi technology:

Again back in the day, 1.6tdi means 1.6liter engine, tdi tech. A 2.0 tdi meant a 2.0 liter engine with tdi technology, they even had the 1.9 130PD and 1.9 150PD standing for 1900cc, 130 or 150 bhp and Pumpe Duse (u-boat diesel injector technology where the injector is also the pump as it is manually operated by a cam shaft and produces injection pressure with mechanical direct drive). Now?:

35tdi - 2.0 4 cylinder common rail tdi engine 

40tdi - 2.0 4 cylinder common rail tdi engine

But it does not end here. Remember the glorious Audi Quattro? 

With that Rally winning pedigree QUATTRO system?

You think your Audi TT, or the 1999 on A3 has the same tech? Think again. It uses Haldex technology! It does not mean it is bad... it's JUST NOT QUATTRO AND YOU BADGE THEM AS SUCH STILL!

Just tell the truth... state, LIKE EVERYONE ELSE: AWD! easy... and, most importantly, true.

But still, 

...while all of these brands made their marketing efforts do defraud their customers, BMW on the other hand didn't...almost... almost didn't. And I can almost forgive them for that!

You see They lies still, they are just giving you more than you think you are paying for... on most cases, but not all.. seams like they feel bad when they lies so they make up on other models... either that or they suffer from bi-polar marketeer disorder. 

BMW x16D - 2.0 4 cylinder Turbo

BMW x18D - 2.0 4 cylinder Turbo

BMW x20D - 2.0 4 cylinder Turbo

BMW 123D - 2.0 4 cylinder Turbo ( the ALMOST)

BMW 330D - 3.0 6 cylinder Turbo 

BMW 335D- 3.0 6 cylinder Turbo  ( the ALMOST)

Conclusion:

The world has gone crazy with marketing. It's like humans has stopped evolving and started a regressive process that makes them sheep , easily controlled with lies, delivered with a new sort of tool called marketing... and we can claim this without instant rebelion and blood on the streets. I can't understand!